It is important that a business make clear what it is trying to achieve. This will be unique at least to the industry the business is in but ‘great businesses’ tend to have a unique set of values they are going after.
For example, a financial company might focus on:
A not for profit, such as a place the provides meals and housing for homeless may focus on:
While you don’t have to have exactly five values for business, that is usually the right number. These may not be equally important. So once you’ve got five the six can’t be more than 16 % so you’re close enough.